The Crafted for Excellence Kit

The Crafted for Excellence Kit further strengthens the Crew’s hardworking identity through simplicity, clarity and purpose. Elegant and wearable, it allows the Club to continue to push forward and evolve while staying true to the Black & Gold’s ethos.

The Club’s kit features a collar for the first time since 2018. The jock tag on the lower front left side draws subtle color accents and inspiration from the City of Columbus flag and honors local pride, while the bespoke design pulls in the texture of a soccer pitch and pays tribute to the Crew’s legacy as Major League Soccer’s first Club. The kit also features a secondary signoff design with the phrase “Wholeheartedly Committed to Crafting Excellence” and the Club’s founding year of 1996 on the inside neck. The introduced palettes encompass coral and teal, which debuted with the Crew’s travel gear earlier this year.