COLUMBUS – The Columbus Crew today unveiled their newest home jersey, “The Crafted for Excellence Kit” by adidas, in advance of the 2026 Major League Soccer season.
The Crafted for Excellence Kit further strengthens the Crew’s hardworking identity through simplicity, clarity and purpose. Elegant and wearable, it allows the Club to continue to push forward and evolve while staying true to the Black & Gold’s ethos.
The Club’s kit features a collar for the first time since 2018. The jock tag on the lower front left side draws subtle color accents and inspiration from the City of Columbus flag and honors local pride, while the bespoke design pulls in the texture of a soccer pitch and pays tribute to the Crew’s legacy as Major League Soccer’s first Club. The kit also features a secondary signoff design with the phrase “Wholeheartedly Committed to Crafting Excellence” and the Club’s founding year of 1996 on the inside neck. The introduced palettes encompass coral and teal, which debuted with the Crew’s travel gear earlier this year.
“We are proud to launch The Crafted for Excellence Kit, reflecting a team that leads through consistency and craft,” said Katie Foglia, Crew Vice President, Marketing & Brand Strategy. “Always inspired by Columbus, Crew supporters and our collective history, the design pays tribute to the Crew’s legacy since being founded in 1996 while representing a renewed statement of who we are and what we stand for – excellence for the City of Columbus.”
During a once-in-a-generation opportunity for soccer in North America, the world will be watching MLS leading into, during and after the globe’s top international men’s soccer tournament. With its use of city and club elements, and emphasis on craft and considered design, The Crafted for Excellence Kit introduces the Crew and their pedigree to soccer fans across the world and the Black & Gold’s spirit. The front and center of the kit proudly feature the Club’s official jersey sponsor, Nationwide. DHL Supply Chain returns in 2026 as the Club’s official right sleeve partner.
Additionally, the Crew’s “newest” fans will have the opportunity to don the Black & Gold as infant and toddler jerseys will be available for the first time later this year. More information will be shared when the items are in stock.
Adult and youth sizes of the new kit are currently available for purchase fromthe Crew Shop at ScottsMiracle-Gro Field (96 Columbus Crew Way, Columbus, OH 43215).
As Columbus continues its preparation for the 2026 campaign, Crew Season Ticket Memberships for 2026 are currently available, highlighted by guaranteed access to all Black & Gold home matches at the best full-season prices; a complimentary Apple TV subscription; exclusive member-only events; a discount at the Crew Shop; presale opportunities for events at ScottsMiracle-Gro Field, Historic Crew Stadium and Huntington Bank Field; and more. Fans interested in more information on Season Ticket Memberships are encouraged to email seasontickets@columbuscrew.com or visit www.columbuscrew.com/tickets/memberships.
The first club in MLS history, the Crew open their 31st season with back-to-back Western Conference road matches at Portland (Saturday, Feb. 21, 10:30 p.m. ET) and Sporting Kansas City (Saturday, Feb. 28, 8:30 p.m. ET) before hosting Chicago Fire FC for the home opener at ScottsMiracle-Gro Field on Saturday, March 7 at 7:30 p.m. Fans can secure single-match tickets to the Crew-Fire matchup via www.columbuscrew.com/tickets
Enter to Win The Crafted for Excellence Kit
Crafted for Columbus! The Columbus Crew is giving away The Crafted for Excellence Kit ahead of the 2026 season.